CPG Branding and Marketing Forum is partnering with Innovation Enterprise at this years exclusive CPG Forecasting & Planning Summit, taking place in Chicago May 21 & 22.
Enter by September 26, 2012. Competitor pressures, plummeting sales revenue and outdated marketing strategy are some reasons behind a company’s need to reposition itself and remain financially viable. REBRAND™ is the leading global resource for
University of Cincinnati Showcases Pioneer Designer The legacy of design pioneer Donald Deskey will be on display starting Jan. 6 in the Reed Gallery of the College of Design, Architecture, Art and Planning. Paired with the
Tracy’s Scented Spaces Series Most of us are familiar with outdoor aromas—rich dimensions of charcoal, burning sugar, pungent BBQ sauce, roasting chicken, ribs—heavenly. For me, this is family time. A space where we enjoy each
Join L’Oreal, Poet, Duro Bag, Kendall-Jackson, Pottery Barn, Lenzing Fibers, Logico, Columbia University and many others at SB Seminars this Fall! SB Seminars instructors are classroom veterans and Sustainability Pros. Find out who these teachers
CPG Branding and Marketing Forum is proud to announce a media partnership with IIR’s Destination Design Management conference in San Francisco this February.
Tracy’s Scented Spaces Series This is a direct follow up to my scented diary series post on June 30th. Recently a group of teens started a protest against Abercrombie and Fitch in San Francisco, CA.
Tracy’s Scented Spaces Series While on holidays with my husband I found myself inhaling the familiar aromas of one of the most perfect scented spaces—the beach. If I was to capture this famous aromatic delight
Marketing Experts Share Fresh Thinking CPG Branding and Marketing Forum Members—Marty Neumeier, Laura Ries and Bob Gilbreath—will join ten other industry mavericks, best-selling authors and world-renowned marketing experts at Brand ManageCamp 2010 in Las Vegas.
Tracy’s Smell Diary Recently I had the unique opportunity to transform the Shopper Insights conference space that was held from July 11th to the 14th, in Chicago, into a sensory experience. USA brands (mainly) calibrated