"Engagement" is the magic word when it comes to fan retention, something many brands struggle with because they lack interesting and appropriate content, consumer trust, or the wherewithal to listen and respond to the conversation
Some Food for Thought So, the branding and marketing community spends a great deal of time creating processes, and procedures. We evolve research methodologies and innovation philosophies and practices, but what about the real world?
Beloit College Releases Annual Mindset List Every year Beloit College compiles—what was initially—a listing of an “intelligent but unprepared adolescent consciousness”. The annual listing has become a most anticipated cultural resource