“Business Ours” by Herb Meyers and Richard Gerstman
Starting Out and Building Your Own Business, co-authored by Herb Meyers and Richard Gerstman, is a book that will be of interest to entrepreneurs who are thinking about opening their own consulting office.
Based on their experiences of leading the design consultancy Gerstman+Meyers, the book suggests guidelines by describing how they succeeded in
- launching a business and making it succeed
- maintaining a strong business philosophy
- providing strong leadership
- gaining client confidence
- nurturing longtime client relationships
- establishing guidelines for staff work performance
- inspiring staff loyalty for the benefit of the business
- handling company growth
- promoting the company creatively
- dealing with the ups and downs of business
- gaining personal fulfillment from being your own boss
The book can be ordered from the publisher’s website and will be available from Amazon, Barnes & Noble, etc. starting May 8th.